Brad Feld

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Weekend Reading

Oct 22, 2018
Category Books

I was really tired this weekend (from the week) and didn’t feel like doing anything other than laying on the couch near Amy and reading. She was also tired, as she spent the week in Wellesley at a board meeting and a bunch of other Wellesley related stuff, so even though the Boulder weather was magnificent, we stayed home other than a quick trip to Boulder to get our eyes checked and have sushi with some friends. Oh, and took really long naps both afternoons.

By Sunday night I was tired of reading (but Amy wasn’t) so I went downstairs and watched Finding Traction, the documentary about Nikki Kimball’s monstrous performance on the 273 mile Long Trail in Vermont. While I’m limited to running marathons, I find inspiration from watching ultras …

The book list started with me finishing a book I’d started earlier in the week. I read mostly on the Kindle this weekend, but John Doerr’s book came in the mail in physical form so I read it that way.

Mastering the Market Cycle: Getting the Odds on Your Side: Howard Marks (Oaktree) is a brilliant investor (and great writer) so I read everything by him I can get my hands on (and there’s a lot of it going back to 1990.) Not surprisingly, I learned a few key things from this book and it reinforced a bunch of others I already knew.

Power to the Startup People: How To Grow Your Startup Career When You’re Not The Founder: There is an infinite number of books now aimed at startup founders and entrepreneurs, but very few aimed at startup employees. Sarah Brown is a Boulder friend (now living in SF) and this is a really good book. There are lots of Boulder stories and people in it, but Sarah does a great job of covering a lot of ground that is generally useful to anyone considering working in, or already working in a startup. It’s the second “startup employee” book that I think is really good, following Jeff Bussgang’s Entering StartUpLand: An Essential Guide to Finding the Right Job (which is referenced a few times in Sarah’s book.)

Year of Yes: How to Dance It Out, Stand In the Sun and Be Your Own Person: In my effort to read more memoirs by women, I enjoyed Shonda Rimes book. I can’t remember who referred it to me, but it was good and added a dimension to my memoir reading that had a lot more X and no Y in it. Amy and I regularly watched both Grey’s Anatomy (at least the first four seasons) and Scandal (again – maybe four seasons) so Shonda Rimes has entertained us a lot. With this book, she helped widen my perspective on a number of things I hadn’t thought much about.

From Like to Love: Inspiring Emotional Commitment from Employees and CustomersKeith Alper is a long-time friend – we were both on the YEO board in the mid-1990s, spent a lot of time with the Kauffman Foundation when Jana Matthews was there, and have continued to connect on numerous things over the years. This book embodies everything I’d expect from Keith, is a good read and had some fun new suggestions in it. Definitely worth reading if you are a CEO and you like the word “love” in a business context. And, if the word “love” in a business context scares you, then this book is also for you.

Measure What Matters: OKRs: The Simple Idea that Drives 10x GrowthJohn Doerr is well-known as a long-time advocate of OKRs. Today, I hear the word OKR in a lot of contexts where I’m 100% certain the company is implementing them incorrectly. If you are using OKRs, please read this book. And, if you are thinking about OKRs, please read this book.

Ready for Monday? I’m going to start things off with a short run.