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I noticed something when I tried out two apps (Mingly and Cobook) this morning – they each immediately asked to connect me to Facebook, LinkedIn, and Twitter during their onboarding process. And, by using my Gmail as the starting point / authentication, they connected me to G+.
Microsoft is conspicuously absent from this. I’ve noticed this many times in the past but when you onboard yourself in two contact-related apps in the same morning and there is no Microsoft anywhere, there’s something going on that’s important. I wonder if this will change with Office 365 – I hope Microsoft is building a trivial to use oauth to O365 so it’s easy to connect to, along with a good sync API.
I was trying to think of other authentication that would be helpful to me in the context of my contacts. Almost everything else I use is based on either my email address or auth with one of these four services. Hmmm.
So far Mingly feels basically the same as Gist but Cobook seems different than anything I’ve used. I have no idea if I’ll keep using either of these, but like many things in the themes we invest in, I love to play around with new apps for a while and see if it sticks.
It’s happening from 8pm – 9pm Mountain (10pm – 11pm Eastern). There’s a real time Twitter chat up or you can just follow me and participate by tagging things with #BEONFIRE. Either way, I’ll be answering any and all questions via Twitter for an hour tonight.
Let’s be on fire together.
Over the past month I’ve been systematically cleaning up my social graph. It took me a while to figure out how I wanted to do this, as I’m a very active user of Twitter, Facebook, LinkedIn, Foursquare, and Google+ along with a bunch of applications that leverage these various social graphs. Historically, I’ve been a very promiscuous friender, accepting almost all friend requests.
While this strategy worked fine for me for Twitter (since I didn’t have to do anything, and could deliberately choose who I wanted to follow) this didn’t work for any of the other services. Specifically, Facebook had become basically useless to me, LinkedIn’s activity feed was pointless, Foursquare scared me a little, and Google+ was just a cluttered mess.
As I used each of these services daily, I thought hard about how I was using them and what I was doing. I realized that I was using Twitter ideally and no changes were needed. I broadcast regularly through Twitter, which connects to Facebook and broadcasts there as well. I consume content in a stream throughout the day from about 600 people who I follow. I unfollow someone periodically and add someone new periodically. The tempo works fine and I have my Twitter activity feed up on my Mac all day long.
Facebook was more perplexing to me. Ultimately I decided to orient around my activity feed and started unfriending anyone who I didn’t want to see in my activity feed. Given the current Facebook infrastructure, these folks will still “subscribe” to me (same as Twitter follow) and anyone who wants to subscribe to me can. Unfortunately, the UX for unfriending someone Facebook is horrible, so it’s a tedious and long process. I’ve decided to unfriend 10 people a day which means I’ll be done in about 200 days. I realize that once I’ve got this done I need to adjust my security settings to reflect what I actually want to share. That’ll happen at some point.
LinkedIn was easy – I just decided to ignore the activity stream. I’m remaining promiscuous at LinkedIn with two exceptions – no recruiters and no totally random people. LinkedIn continues to be the best way for me to discover professional connections to people I want to reach and the wider the network, the better.
Foursquare was the hardest to figure out. I rebroadcast Foursquare to Facebook and had a very uncomfortable experience this summer with someone pretending to stalk me on Foursquare. While it was a prank, I never found out who did it which caused me to quit Foursquare for a few months. I get too much value out of Foursquare as a historical record (I love 4sqand7yearsago) so I’ve just decided to aggressively unfriend anyone who I’m not close to. Once I get this done, Facebook done, and my security settings right, I’ll be in a happy place.
Google+ is more dynamic right now as I figure out how I really want to use it. I’m finding the integration into Gmail to be very interesting and I expect my use case will change as they roll out more features, like they did today. For now, I’m using it much more like Twitter.
As I’ve been cleaning this up, I realized that I have a bunch of awesome friends. When I look at my friends lists in apps like RunKeeper and Fitbit, I smile a big smile about who I’m connected to. Most importantly, I realize that all of this technology is enhancing my relationships, and it reminds me to be deliberate about how I use it.
Jeff Clavier is hanging out with Amy and me in Paris for a few days. We had an incredible dinner last night at L’Arpege - we’d been there once before with another friend (Ed Roberto) about five years ago and it was even better than we remembered it to be. We got home five hours after we started dinner which included an epic cheese course and two dessert courses.
Jeff’s been spending a lot of time on Google+ as have I and many of the VCs and tech early adopters that I know (my VC Circle is my largest circle.) Google+ is rumored to have reached 10m users already and show no sign of slowing. My experience with it has been fascinating – I didn’t do much beyond set up my account, figure out the right login approach since I use Google Apps and Google+ doesn’t yet work with a Google Apps account, and put up a few posts. I’ve got 1400 followers already who presumably simply auto-discovered me via Google’s algorithms (they do have a great social graph already given all the Gmail emails and address books.)
Recently I wrote a post titled Rethinking My Social Graph. I’ve struggled to get my Facebook social graph in order (3000 friends later – lots of acquaintances, not that many friends) and pondered how I use LinkedIn (promiscuously – I link with pretty much anyone). Twitter has been my ultimate broadcast tool and when I think about Google+ vs. Facebook, I realize that the power is the “follow” model vs. the “friend” model.
Facebook has become not that useful for me because while it’s the friend model, I’ve treated it as a follow model. As a result, there isn’t that much intimate communication on it for me, or if there is, it’s completely lost in the noise of the people who I’m acquaintances with. I’ve tried to solve this by sorting them into Lists but there are two problems. The UI for doing this is awful / tedious / excruciating and the control over what you do with lists is weak, especially in places where you really want the control (such as the news feed).
In contrast, Google+ nailed this with the follow model, letting anyone that is interested in what I have to say follow me, while I only follow people I’m interested in. While this is the Twitter model, you get much finer control over both consumption and broadcast through the use of Circles. Now that I have enough activity on Google+, I’m starting to understand and see the impact of this. Oh – and I guess I should start calling it G+ like all the cool kids do.
As Jason and I are about to launch our new book Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist I’ve been once again thinking about communication and promotion via social media. My experience setting up the blog and twitter feed for Startup Marriage reminded me how easy it is to get the tech set up, but how challenging it is to get engagement. And my investment in Gnip is showing me the continued geometric expansion of social data across an ever increasing number of platforms.
Get ready – I think we have now finally “just begun.”
I recently wrote about how well things are going at Gnip. Here we are just a few weeks later and my friends at Gnip continue to generate goodness in several different directions.
Today Gnip announced it has partnered with Twitter and the U.S. Library of Congress to manage the receipt of all historical data from Twitter and facilitate its delivery to the Library of Congress. This news builds off a release from the Library of Congress back in April where LoC announced that they will digitally archive every public tweet from Twitter’s inception and will continue to archive new tweets going forward. LoC has hinted that the archive will have an “emphasis on scholarly and research” endeavors.
Delivering a bunch of 140 character tweets might not seem like a big deal, but when you consider that Twitter is currently pumping out data at a rate of 35Mbps (and growing) with a max recorded rate of roughly 6000 tweets per second, the challenges of managing this transfer become substantial. Gnip is currently delivering over a half billion social activities per day to almost all the top social media monitoring firms. Since Gnip was Twitter’s first authorized data reseller it isn’t too surprising that they partnered with Twitter and the Library of Congress for this important endeavor. The best part of this deal is that some of the key technical bits that were required to make this project a reality will almost certainly end up in Gnip’s future business offerings so the commercial Twitter ecosphere will likely benefit from this effort at some point too.
Just yesterday, Gnip announced that Chris Moody joined the company as President & COO. I’ve been good friends with Chris for the last several years and am super excited to be working closely with him. I anticipate that Chris and Jud Valeski, Gnip’s CEO, will make a powerful duo.
On Monday, the company announced a much anticipated product improvement that allows existing customers to open multiple connections to Premium Twitter Feeds on their Gnip data collectors. The best part is that customers won’t be charged the standard Twitter licensing fee for the same tweet delivered across multiple connections. Instead, Gnip offers a small flat fee per month for each additional connection. This is a big win for ops managers who have multiple environments to manage for their various release cycles and for large enterprises with systems distributed across data centers all over the world.
For those keeping track, that’s three big announcement in three days. Chris also pointed out on Gnip’s blog yesterday that several other key individuals have joined the company in the last week including Bill Adkins, Seth McGuire, Charles Ince, and Brad Bokal.
Guys – keep on Doing More Faster!