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Yesterday Yesware announced that Battery Ventures led a $13.5m round that we participated in. A few days ago Xconomy wrote a great article about the very first Yesware board meeting on April Fools Day, 2011. When I reflect on the journey of Yesware over the past 2.5 years it’s a pretty awesome example of a company going from a seed investment with three founders (Matthew Bellows, Cashman Andrus, and Raj Bhargava) to a rapidly growing 40 person company.
On 4/1/11 Yesware had a vision, a crappy prototype (that we threw away immediately after the financing), and a huge obsession around a vexing problem that no one was addressing effectively. Today they have over 300,000 users, a broad product set that includes a recently released deep integration with and between Gmail and Salesforce, and a leadership team and culture that is clear about what it is trying to accomplish and is true to itself.
In March, I wrote a blog post about Shifting My Focus To Scaling Up. When I look at our Foundry Group portfolio of over 60 companies, I see many of them in two distinct scaling up phases. The first are companies like Yesware that are rapidly growing revenue and customers, are in the 30 to 100 employee range, are dealing with balancing resources to accomplish their goals, but have an incredible amount of open ground in front of them. The second are companies like Fitbit that are clear leaders in their market, are on the 100 to 500 person ramp, and pacing the innovation in their market segment. Many of them are companies that aren’t overhyped because they are Silent Killers, a particular type of company we love to fund and work with.
Yesware has now shifted from the startup phase to the scaling up phase. There’s an entirely new level of organizational development, different set of challenges, leveling up of leadership and management skill sets, and massive opening of new opportunities given the resources that the company now has.
I find this a particularly exciting time in the life of a company. And a very challenging one. Fortunately, Matthew continues to surround himself with amazing people, such as his first outside board member, Dave Girouard, who recently ran the entire Google Apps business and is now CEO/founder of Upstart and his newest board member Neeraj Agrawal from Battery Ventures.
Plus, Matthew has a bunch of peers in our portfolio to talk to. We are together with many of them today in another Foundry Group summit – this time for full executive teams across our portfolio right in the middle of Denver Startup Week. Like all of our internal events, our goal is an extremely high signal to noise ratio. We leave the pomp and circumstance to others.
The enormous and powerful conversation around “startups” will continue. But as I turn more of my attention to “scaleups” I believe the next phase is even more powerful.
I’ve spent the past two days at the Global Entrepreneurs Congress in Rio. It’s been really powerful for me as it’s shown how broadly the message of Startup Communities has taken hold across the world. At the point I can see that the Startup Communities movement is in full swing, the language and principles that I introduced in the book are being talked about, dissected, and improved on, and many entrepreneurs around the world are leading the development of the startup community in their city.
In a discussion with my long time friend Paul Kedrosky, we talked about a paper he’s writing about the number of “important companies” that get to $100 million in revenue. Our discussion shifted to the magic number – was $100m the right number for “important”, or was it $50m, or $25m, or even $10m. At some point we both realized it wasn’t about a magic number, but about the concept of “scaling up” a business once it had started up.
I’ve been hearing the phrase “scale up” a lot lately. The first time I noticed it being used was in Daniel Isenberg’s post Focus Entrepreneurship Policy on Scale-Up, Not Start-Up. While I didn’t agree with the tone of Daniel’s article, the meta-point, that we need to put more attention into focusing on scaling up businesses, range true with me.
I view the concept of startup and scale up as linked. You have to have a vibrant “startup community” to get to the point where you have enough interesting companies to “scale up.” Many geographies haven’t had enough focus on “startup.” That has dramatically shifted and entrepreneurs around the world understand what “startup” is, are learning and doing it, and a phenomenal amount of activity is happening around it.
So, I’m shifting my focus for the balance of 2013 on “scaling up.” Fortunately, I’ve got a great laboratory for this – the Foundry Group portfolio. Of the 55 active companies we’ve got in our portfolio, more than half are solidly in the “scale up” zone – some scaling very rapidly. In the same way that I used Boulder to form my thesis on Startup Communities, I’ll use our portfolio, and my activity with it, to form my thesis around scaling up. That’s where I’m going to turn my intellectual attention over the balance of the year.
This is consistent with the next three books in the Startup Revolution series – Startup CEO (written by Matt Blumberg, CEO of Return Path), Startup Boards (written by me and Mahendra Ramsinghani), and Startup Metrics (written by me and Seth Levine). Each of these are a lot more about “scaling up” than “starting up.”
As part of this, I’ve shut down all my travel for the rest of the year (starting in May, as I’ve got some commitments for the next six weeks that are too close in to cancel.) But I’m going to spending a lot more time in one physical place (Boulder), going deep on the notion of scaling up, while continuing to support the incredible energy around startups that has a wonderful and amazing life of its own.
When I created Startup Revolution and began writing Startup Communities, I insisted with Wiley (my publisher) that the word be “startup” and not “start-up” or “start up” or even “StartUp”. It took a while to (a) get everyone to agree to that and (b) expunge the efforts of the copy-editor to reintroduce some gross variant of “startup” but I finally got it done.
Today I noticed a post from Andrew Hyde titled Washington Post Style Guide Now Includes “Startup” as A Word. Awesome.
We had a similar conversation when Startup America Partnership was formed in 2011. After some back and forth we all got it right.
I’m glad that “Startup” is making its way into the style guides of the old media world.