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Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist

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My partner Jason Mendelson and I are psyched to announce that our book – Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist – has been published and is now available. We are also relaunching AskTheVC – the companion website to the book that we maintained for several years, went dormant for a while, but is alive with content once again.

The book originated in 2005 when Jason and I wrote a long series of posts on this blog about a typical Venture Capital term sheet. It took us a year or so to get all the way through it, but it was fun and generated an enormous amount of positive feedback from entrepreneurs (and would be entrepreneurs) who told us how helpful it was for them to understand how a VC term sheet actually worked.

People regularly suggested that we turn the blog series into an actual book. Until about a year ago we’d simply encourage people to PDF up the posts and do whatever they wanted with them. We got great feedback from students and entrepreneurs all over the world who said they were on the receiving end of the posts, that the posts had been used as the curriculum for a class, or that they had simply referred to them during a negotiation and they were “more helpful than their lawyer.”

After I wrote Do More Faster: TechStars Lessons to Accelerate Your Startup with David Cohen (the CEO of TechStars), Jason and I decided to write Venture Deals. We knew the term sheet series would only be a small part of the book and would have to be re-written, so we just got to work. Once again, it feels amazingly good to “ship the book” – it’s remarkably hard work to get from “an idea for a book” to an actual book.

For those who think this is just a reprint of the blog posts, they make up less than 20% of the book and have been completely rewritten. The table of contents gives you a feel for this.

  1. The Players
  2. How to Raise Money
  3. Overview of the Term Sheet
  4. Economic Terms of the Term Sheet
  5. Control Terms of the Term Sheet
  6. Other Terms of the Term Sheet
  7. The Capitalization Table
  8. How Venture Capital Funds Work
  9. Negotiation Tactics
  10. Raising Money the Right Way
  11. Issues at Different Financing States
  12. Letters of Intent – The Other Term Sheet
  13. Legal Things Every Entrepreneur Should Know

While it’s a chewy topic, we’ve tried to keep it light, fun, and enjoyable. But we’ve also tried to make it a must read for any entrepreneur, or would be entrepreneur, or student interested in entrepreneurship, or junior lawyer that is working on deals, and our parents. We’ve created a dynamic companion site at AskTheVC, are working on a teaching guide, and have a few entertaining surprises up our sleeve that will be launched in early September.

Since I’m a shameless book salesman, you’ll be hearing plenty more from me on this blog. But for now, go take a look at Fred Wilson’s wonderful review titled Be Smarter Than Your Lawyer and Venture Capitalist.

July 18th, 2011     Categories: Venture Deals     Tags: , , ,
  • http://twitter.com/defrag Defrag/Glue

    I’m six chapters in, and learning things w/ every turn of the page…..really informative stuff (and you just can’t say that about a lot of books anymore). 

  • http://twitter.com/defrag Defrag/Glue

    I’m six chapters in, and learning things w/ every turn of the page…..really informative stuff (and you just can’t say that about a lot of books anymore). 

  • http://twitter.com/SeanKilleen Sean Killeen

    Excited to dig into this! 

    For those who don’t enjoy Kindle lock-in, the e-Book is also available from Wiley at http://www.wiley.com/WileyCDA/WileyTitle/productCd-1118118642,descCd-interstitial_ebook.html

  • sdhouston

    Can’t wait to get this book.

  • http://profiles.google.com/jpmorgan13 Joshua Morgan

    Just purchased this. Can’t wait to get it. Even more excited about the “Startup Marriage” book.

    Both hugely important topics!

  • http://profiles.google.com/jpmorgan13 Joshua Morgan

    Just purchased this. Can’t wait to get it. Even more excited about the “Startup Marriage” book.

    Both hugely important topics!

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  • http://blog.openviewpartners.com/blog/the-open-marketer Amanda Maksymiw

    Congrats on the new book Brad!

  • http://blog.openviewpartners.com/blog/the-open-marketer Amanda Maksymiw

    Congrats on the new book Brad!

    • http://www.feld.com bfeld

      Thanks!

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  • http://patrickfoley.com/about Patrick Foley

    Great book – thoroughly enjoyed it, Brad!

  • http://www.hypedsound.com jonathanjaeger

    A little less relevant to me at the moment than Do More Faster, which I thought was great, but seems like invaluable knowledge to have for the future. Negotiation tactics can be applied across categories and situations.

  • http://twitter.com/chrismoodycom Chris Moody

    Congrats Dude! But, I’ll never be smarter than my Venture Capitalist.  Better looking?  Sure.  But definitely not smarter.

  • http://www.douglascrets.com Douglas Crets

    I’ve recommended your book to a 17 year old entrepreneur in the UK, who has been asking around for advice about how to set up a shop and get his “brand” out there. I think it’s a great idea to publish this great information. I look forward to diving into this book, as well. 

  • http://www.adela.vn/dich-vu/thiet-ke-profile-cong-ty.html thiet ke profile

    It’s great. You have resolved some very important issues for those who do notunderstand. Wish you success

  • http://www.customessays.co.uk/ uk essay

    I really loved reading your blog. It was very
    well authored and easy to understand. I also found your posts very interesting.
    In fact after reading, I had to go show it to my friend and he enjoyed it as
    well!

  • http://sheynkman.tumblr.com Kirill Sheynkman

    Got the book yesterday.  Great resource for entrepreneurs.
    Picks up where my “Getting Funded” series of blog posts leaves off — TERM SHEET and beyond.
    Highly recommended.

  • Massimo Sgrelli

    Done! It’s on my Kindle ready to be read during Summer break in August. I read and enjoyed Do More Faster. I’ll let you know Brad

    • http://www.feld.com bfeld

      Awesome! Thanks.

  • http://www.asoftwarestartupguy.com David Miller

    Great book, Brad. Why didn’t you enable “sharing” of the book on Amazon?

    • http://www.feld.com bfeld

      Re: Sharing – I don’t have control over that – Wiley does, but I’ll ask
      them.

  • http://twitter.com/cklatik Cory Klatik

    Any place to find this in epub?  Kindle eddition doesn’t jive well with talking book software, and I would like to read/listen to this…  

    • http://www.feld.com bfeld

      I’m not sure which specific version you are looking for. There is one on
      Wiley’s site as well as iBooks and B&N.

      • Anonymous

        Thanks!
        Found the one on Wiley’s site. Should be able to get that one to work.

      • Anonymous

        Thanks!
        Found the one on Wiley’s site. Should be able to get that one to work.

  • Bryan

    Whens the audiobook coming out?

    • http://www.feld.com bfeld

      We are working on it. I expect it’ll be a few months.

      • http://twitter.com/seeingfurther James Crane-Baker

        Cool!  Do you do the audio yourself?  

        Blog post!

        • http://www.feld.com bfeld

          No – someone that does it for a living licensed the audio rights from Wiley.

  • http://twitter.com/markcastleman Mark Castleman

    Brad, I read the book last night and enjoyed it.  

    In particular the term sheet chapters showing the actual terms then an interpretation describing what it actually says is always helpful.  Seems like no matter how many times you read latin, its always latin until someone writes the translation.

    The chapter on “negotiation” was a bit thin and practically off topic when viewed in light of the other chapters that were more detailed.  So in general it was a very comfortable read and contained some nice insights.

    • http://www.feld.com bfeld

      Thanks for the feedback. Re: negotiation – we tried to keep it high level and not turn it into an endless treatise on negotiation. We think about how to beef things up on http://www.askthevc.com to add more on this topic.

  • http://www.kineplay.com/ben Ben Milstead

    I’m reading it on iPad and it’s fabulous — well structured, well written and easy to read. BTW on every left facing page the top byline says “Brad Feld and Dick Costolo” (instead of “Brad Feld and Jason Mendelson”?).

    • http://www.douglascrets.com Douglas Crets

      Was Dick Costolo the “ghost writer” for this book? Sweet!

      • http://www.kineplay.com/ben Ben Milstead

        He wrote the forward. My guess would be that it’s some kind of layout mishap.

        • http://www.feld.com bfeld

          Yup – working on fixing it now.

        • http://www.feld.com bfeld

          Yup – working on fixing it now.

      • http://www.feld.com bfeld

        That’s a funnier statement than you realize!

        • http://www.douglascrets.com Douglas Crets

          I thought it was funny and it was my attempt at something lighthearted, but I can halfway guess about some “meta” thoughts attached to this.

          Good luck with the book. I’ve enjoyed reading the first twenty or so pages on my iPad.

          • http://www.feld.com bfeld

            Cool – glad you are enjoying it. And yes – I laughed (with humor) when I saw the “did Dick ghostwrite it” note!

      • http://www.feld.com bfeld

        That’s a funnier statement than you realize!

    • http://www.feld.com bfeld

      Thanks for catching the byline problem. Working on fixing it.

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  • http://www.facebook.com/tal.adler Tal Adler

    Hi, I’m reading the Kindle version and I think that there’s a small typo on the Liquidation Preferences chapter. Please see attached screenshot.

    • http://www.feld.com bfeld

      Yes – nice catch. We put that in the Errata a few days ago – see http://www.askthevc.com/errata

      • http://www.facebook.com/tal.adler Tal Adler

        Thanks. Ok I’m working hard to find another mistake as I’d love to earn a signed book :-)

        • http://www.feld.com bfeld

          I’m sure there are others!

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  • lior harsat

    Hi Brad,

    Awesome book. I can’t state enough how important this book is for aspiring entrepreneurs.
    I was wondering if you can give an example for “Pay to Play”?

  • http://www.facebook.com/nnoriyasu Noriyasu Nakano

    やっと届きました。コツコツと読んでいこうと思います。ネタが古くなる前に。。

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