Comments on: I Suck At Naming Things http://www.feld.com/wp/archives/2007/12/i-suck-at-naming-things.html Sun, 21 Mar 2010 10:03:13 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Anurag Pandey http://www.feld.com/wp/archives/2007/12/i-suck-at-naming-things.html/comment-page-1#comment-6898 Anurag Pandey Wed, 07 Jan 2009 01:55:49 +0000 http://www.feld.com/wp/?p=1937#comment-6898 Me too.. I call myself "creatively challenged" :) <br /> And as things look right now, we might be renaming our company in the coming few months. Me too.. I call myself "creatively challenged" :)
And as things look right now, we might be renaming our company in the coming few months.

]]> By: heather_duey http://www.feld.com/wp/archives/2007/12/i-suck-at-naming-things.html/comment-page-1#comment-6908 heather_duey Wed, 07 Jan 2009 01:55:49 +0000 http://www.feld.com/wp/?p=1937#comment-6908 I have the same problem. I try to come up with catchy names that nobody remembers. I once had a company called LEnfIS (Law Enforcement Information Systems) - nobody got it. I let David name all our stuff because he's really good at it (or at least way better than me). I have the same problem. I try to come up with catchy names that nobody remembers. I once had a company called LEnfIS (Law Enforcement Information Systems) – nobody got it. I let David name all our stuff because he's really good at it (or at least way better than me).

]]> By: Sara http://www.feld.com/wp/archives/2007/12/i-suck-at-naming-things.html/comment-page-1#comment-6918 Sara Wed, 07 Jan 2009 01:55:49 +0000 http://www.feld.com/wp/?p=1937#comment-6918 did you have anything to do with naming VirtuFlex or Channelwave? Just remembering the good old days Brad! did you have anything to do with naming VirtuFlex or Channelwave? Just remembering the good old days Brad!

]]> By: Ayat http://www.feld.com/wp/archives/2007/12/i-suck-at-naming-things.html/comment-page-1#comment-6919 Ayat Wed, 07 Jan 2009 01:55:49 +0000 http://www.feld.com/wp/?p=1937#comment-6919 ha! that's pretty funny. Honestly, the most difficult thing about naming is when you choose an acronym for your company, but then because the company changes focus and direction teh acronym no longer applies. People ask me: where the heck did you guys come up with the name Invesp!" It doesn't make sense to go into details of how the acronym no longer applies. It's just funny to have to deal with that every time. ha! that's pretty funny. Honestly, the most difficult thing about naming is when you choose an acronym for your company, but then because the company changes focus and direction teh acronym no longer applies. People ask me: where the heck did you guys come up with the name Invesp!" It doesn't make sense to go into details of how the acronym no longer applies. It's just funny to have to deal with that every time.

]]> By: bfeld http://www.feld.com/wp/archives/2007/12/i-suck-at-naming-things.html/comment-page-1#comment-6921 bfeld Wed, 07 Jan 2009 01:55:49 +0000 http://www.feld.com/wp/?p=1937#comment-6921 I missed the opportunity to participate in the naming of VirtuFlex (that was all Ron and Dan) and by the time it got renamed to Channelwave I knew I was lousy at naming so I stayed out of it. I missed the opportunity to participate in the naming of VirtuFlex (that was all Ron and Dan) and by the time it got renamed to Channelwave I knew I was lousy at naming so I stayed out of it.

]]> By: Cliff Allen http://www.feld.com/wp/archives/2007/12/i-suck-at-naming-things.html/comment-page-1#comment-6922 Cliff Allen Wed, 07 Jan 2009 01:55:49 +0000 http://www.feld.com/wp/?p=1937#comment-6922 When I ran a high-tech advertising and PR firm we encouraged start-ups to choose a name that isn't too restrictive and stick with it. The customers' experience with the products will define the "brand image." When I ran a high-tech advertising and PR firm we encouraged start-ups to choose a name that isn't too restrictive and stick with it. The customers' experience with the products will define the "brand image."

]]> By: Jonathan Chauncey http://www.feld.com/wp/archives/2007/12/i-suck-at-naming-things.html/comment-page-1#comment-6924 Jonathan Chauncey Wed, 07 Jan 2009 01:55:49 +0000 http://www.feld.com/wp/?p=1937#comment-6924 I have this same problem. I am amazed when I see names like Google (its used as a freaking verb now how cool is that?), Flikr, LinkedIn, Wikipedia, and all the countless others. My current company is called BottomUpDesign (how sporting for a custom software design shop? bottomupdesign.net btw) But for my current project I am stuck on what I will name it. <br /> <br /> I should enlist the services of a professional product namer... well I guess thats what marketing people get paid for. I have this same problem. I am amazed when I see names like Google (its used as a freaking verb now how cool is that?), Flikr, LinkedIn, Wikipedia, and all the countless others. My current company is called BottomUpDesign (how sporting for a custom software design shop? bottomupdesign.net btw) But for my current project I am stuck on what I will name it.

I should enlist the services of a professional product namer… well I guess thats what marketing people get paid for.

]]> By: fewquid http://www.feld.com/wp/archives/2007/12/i-suck-at-naming-things.html/comment-page-1#comment-6926 fewquid Wed, 07 Jan 2009 01:55:49 +0000 http://www.feld.com/wp/?p=1937#comment-6926 The most useful tools for naming are: (a) sugary bubblegum, (b) beer (not to be consumed simultaneously with (a)!), (c) a mild state of euphoria and (d) a speedy whois lookup so you can check domain availability... I'm sitting on a bunch of names that don't have a home -- Piggr, anyone? Flocket? Spotgap? Tidyr? Always wanted to set up a company called Rinky Dinky Software (a c-corp not an LLC so the rhyme works)... <br /> <br /> Still, as weaknesses go, it's probably better to be good at substance rather than flash ;-) The most useful tools for naming are: (a) sugary bubblegum, (b) beer (not to be consumed simultaneously with (a)!), (c) a mild state of euphoria and (d) a speedy whois lookup so you can check domain availability… I'm sitting on a bunch of names that don't have a home — Piggr, anyone? Flocket? Spotgap? Tidyr? Always wanted to set up a company called Rinky Dinky Software (a c-corp not an LLC so the rhyme works)…

Still, as weaknesses go, it's probably better to be good at substance rather than flash ;-)

]]> By: fewquid http://www.feld.com/wp/archives/2007/12/i-suck-at-naming-things.html/comment-page-1#comment-6927 fewquid Wed, 07 Jan 2009 01:55:49 +0000 http://www.feld.com/wp/?p=1937#comment-6927 No no... We get paid for making glossy flyers and "getting your name out there"... ;-) No no… We get paid for making glossy flyers and "getting your name out there"… ;-)

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