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Hi, I’m Brad Feld, a managing director at the Foundry Group who lives in Boulder, Colorado. I invest in software and Internet companies around the US, run marathons and read a lot.

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Revenue Recognition Policy

Comments (6)

Software revenue recognition can be incredibly complex in today’s world of SaaS, perpetual vs. subscription licensing, SEC SAB 101 (and others), new FASB pronouncements, and the legacy of bad (or fraudulent) revenue recognition policies at companies like Computer Associates.

I believe the right approach for an early stage software company is to come up with a revenue recognition policy, vet it with your outside auditors, document it, and then stick to it no matter what.  The only changes should come from direction from the outside auditors at the end of the year during the audit (or – quarterly during the audit if you are a public company).

So – it’s a great pleasure when I receive a copy of an email from a CEO to his entire management team who is obsessed with doing things right (in this case I’m the lead board member on the audit committee).

Folks – let me be crystal clear on this. We have our approved revenue recognition policy and we aren’t to deviate from it without proper authorization. Please do not ask X (CFO) to do anything differently than what is in this document. Additionally, if you see anything being done incorrectly please escalate to myself or Brad (or if anybody perceives me pushing for something incorrect, please alert Brad immediately).  Thank you.

Unambiguous, clear, unwavering, and inclusive of the board / audit committee.  As Q105 comes to a close, make sure you’ve got your revenue recognition policy in place, everyone understands it, and it’s unambiguous how to behave.

  • http://www.jslogan.com Jim Logan

    As a recovering sales executive, I love this! Having clear booking and revenue recognition policies are essential to running a revenue plan. Without clear understanding of when something �hits the books� it�s near impossible to forecast and manage revenue. Clear recognition polices make clear to the organization what is required to make an opportunity �whole and clean.� For each company I work with to this day, discussing booking and revenue recognition policies are a staple.

  • Dennis McFadden

    Is there anyone out there that is willing to share their (neutralized) revenue recognition policy with me.

    We are a start-up company and I am grinding through the PWC Guide to Software Revenue Recognition, which is terrific. However, seeing a live policy would be most helpful. Moreover, I would like to have a 90% solution before I go to our auditors to keep down our costs.

    I would be glad to share insights as well.

    Thank you!

    Dennis McFadden
    CFO
    TELentice Global, Inc.

  • http://schemalogic.com Dale Goett

    We are a startup software company and I am looking to see if someone is willing to share their revenue recognition policy with me.

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