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If you’re working on a quantified self product or are part of a startup that would benefit from integration with Nike+, you have less than a week left to apply to the Nike+ Accelerator, powered by TechStars (deadline is February 3rd). If accepted, you will receive $20,000 in seed funding and support from TechStars, and mentorship from leaders within TechStars and Nike.
The program begins in Portland on March 18th and will be led by Managing Director Dylan Boyd and TechStars is the investor in your company. Nike offers mentors, executives, technology, access to the developer portal, API, and more.
Don’t be bashful – apply now!
I love Scott Kveton, the CEO of Urban Airship. He and his team are building an amazing company in Portland. If you do anything mobile-related and use push notifications of any sort, or real-time location targeting, you need to be talking to them. But even more impressive is how Scott leads his company.
The other day, I got an email from my partner Jason with a photo of the Urban Airship Meeting Rules posted on the wall. They are so logical as to be rules that should apply to every meeting at every startup from now until forever.
0. Do we really need to meet?
1. Schedule a start, not an end to your meeting – its over when its over, even if that’s just 5 minutes.
2. Be on time!
3. No multi-tasking … no device usage unless necessary for meeting
4. If you’re not getting anything out of the meeting, leave
5. Meetings are not for information sharing – that should be done before the meeting via email and/or agenda
6. Who really needs to be at this meeting?
7. Agree to action items, if any, at the conclusion of the meeting
8. Don’t feel bad about calling people out on any of the above; it’s the right thing to do.
I particularly love 0, 1, and 4. I rarely walk out of a meeting when I’m not getting anything out of it. I’m going to start paying more attention to this one.
When we started TechStars in 2006, one of our premises was to help build a strong startup community in Boulder. Our experience with TechStars – starting in Boulder, but expanding to Boston, Seattle, and New York – helped us understand not just TechStars’ role and impact on a startup community, but what drives startup communities over the long term. We’ve seen this dramatically accelerator around the world through the Global Accelerator Network and when I wrote Startup Communities: Building a Startup Ecosystem in Your City, much of what I used as the basis for the Boulder Thesis came from my experiences here.
Several years ago David Cohen, Jason Mendelson, and I started talking about the idea that the same principles of an accelerator model could apply to specific vertical markets or companies. TechStars Cloud, which is about to start it’s second program, was our first experiment with this. The first year was a great success, we learned a lot from it, and applied much of our learning to our first “powered by TechStars” accelerator that we did with Microsoft.
Today, Nike announced their first Nike+ Accelerator program, powered by TechStars. Ten companies will participate in a three-month, mentorship-driven program. The technology focus will be about leveraging the success of the Nike+ FuelBand, Nike+ Running and NikeFuel to support digital innovation. Based in Portland, the program is just a short drive away from Nike World Headquarters. will begin in March of 2013 and conclude in June with two investor demo days; one in Portland and one in Silicon Valley.
I’m an avid marathoner and completely obsessed with the idea of instrumenting myself to track extensive data about my health and fitness. I also believe that the best way to accelerate core technologies like what Nike has worked on is to build significant startup communities around their core products and technologies. That’s what the goal of the Nike+ Accelerator program is.
I’m excited to join the likes of Nike’s Vice President of Digital Sport, Stefan Olander, Naveen Selvadurai, co-founder of Foursquare, and Tim Ferriss, author of The 4-Hour Body and all around awesome entrepreneur, as a mentor in the program.
With over 15 successful programs under our belt and over 200 companies having gone through a TechStars program, TechStars is powering the accelerator for Nike and we’re already looking forward to the outcome of combining our own firsthand knowledge in the setting of an impressive organization. To apply, go to www.nikeaccelerator.com for details and applications. The application deadline is February 3rd, 2013. Accepted companies will be notified in late February.
If you are a startup around digital health, human instrumentation, and the quantified-self, apply now to be part of the program. I look forward to meeting you!