Using RSS To Track SEC Filings

I considered titling this post “why RSS isn’t dead” but decided that was too easy.

I don’t pay much attention to public markets. However, now that the IPO window for tech companies has opened back up there are some companies that I want to track. However, I don’t really care about the daily stock prices – instead, I’m focused on the actual SEC filings.

I used to subscribe to several services for SEC filings (remember EDGAR Online and 10KWizard) but let them lapse a while ago. My partner Jason suggested I just use the SEC website. So I went there and discovered that it’s really good.

I went to Search for Company Filings and quickly found all the companies I cared about. I then clicked on the RSS icon in my browser and subscribed to the feed for each company I was interested in using Google Reader.

Google Reader is part of my daily information routine. I subscribe to a bunch of blogs – those of all of the companies I’ve invested in, their founders and employees who blog, and a bunch of random people I like to read. I long ago unsubscribed to all the news sites – I just scan them via Twitter throughout the day. But I find 15 minutes a day with Google Reader allows me to stay current on most of the “other stuff” that I care about.

Now, whenever a company I’m tracking files something with the SEC, it’ll show up the next morning in Google Reader. Perfect – as I never need this info real time. No extra email notifications. No subscription service that I have to pay for. No need to periodically go “check on stuff.”

I love how fundamental wiring – like RSS – is – well – fundamental. It always delights me when I find a simple solution to a problem like “track SEC filings for companies I am following.”

  • Graham

    Can you list your top RSS feeds your are following in 2011?

    • I don’t list them publicly anymore because there are some that I don’t
      want people to know that I’m following.

  • Chris Seper

    Love to hear your approach. I try to track private placements (Form Ds). My approach means I catch Form Ds and DEF. Have you been able to parse it down?

    • I didn’t try to parse at that level but I think that’s doable also
      since you can get feeds on individual filing types by day.

  • J.D. Kern

    If you’re interested in IPO filings, as I am, you can also sign up for an RSS feed of recent filings, and narrow down the search to just S-1’s. You’ll get all S-1’s and S-1a’s in your RSS feed as they’re filed.

    P.S. Thanks for the iOS developer deal last week. It was just what I needed to get started.

    • Yup – the granularity on the RSS feed is pretty good.

      Glad the deal last week worked!

  • By checking google reader, isn’t that “periodically checking stuff.” Use Push Channels ( and let the info come to you instead of you coming to it. Always free, no sign up process, keyword filters, frequency settings, and 4 different ways to have the feed deliverred (not just email). Sounds like you do like to go periodically check stuff though (google reader/twitter), so it may not work for you.

    • It looks kind of neat. That said, I find google reader to be perfect
      for this kind of stuff so I don’t think I need another info push

  • Last week I brought RSS feeds back into my daily information intake. Not sure if you’e still on Mac, but I purchased the Reeder app from the Mac’s App Store ( and I highly recommend it. I like it for a two reasons. First, it is integrated with Google Reader, which does a wonderful job managing my feeds. Other RSS reader clients I’ve seen make me store all the subscriptions in that client’s format. Reeder allows me to still use the web Google Reader client when I’d like. Second, it’s a beautiful Cocoa user interface. Yum. [I don’t have any stake in this product or this company, I just thought I’d share]