Introducing Do More Faster

About a year ago David Cohen and I were having a beer together talking about ways to capture all the different things we’d learned about early stage entrepreneurship from running the TechStars program.  In a moment of insanity, we decided to write a book. The result is Do More Faster: TechStars Lessons to Accelerate Your Startup.

Over the next six months, we worked with many of the mentors and entrepreneurs that have participated in TechStars.  Our goal was to write a unique book full of useful information for any early stage entrepreneur.  Rather than give advice or simply tell an entrepreneurial success story, we decided to blend the experience of the TechStars entrepreneurs and the TechStars mentors in an organized fashion.  As a result, we ended up with seven themes (Idea and Vision, People, Working Effectively, Product, Fundraising, Legal and Structure, and Work / Life Balance) and about eighty separate lessons and stories.

We were on the verge of self-publishing it when we were introduced to a senior editor at Wiley who embraced the project and one other one that we proposed.  As a result, we ended up with a two book deal with Wiley.  When I reflect on things, getting Wiley in the mix has been awesome as they have helped us materially improve the quality of the book.

My professional career – since I was 19 – has been focused on entrepreneurship either as an entrepreneur, angel investor, or venture capitalist.  I’ve spent a lot of time since 2005 thinking about the “science of entrepreneurship” as well as the “dynamics of entrepreneurial communities”, especially as I’ve helped bring Boulder to the forefront of entrepreneurial communities in the US.  I’m extremely excited about Do More Faster and hope it lives up to my expectations.  But most of all, I’m really grateful to everyone who has participated in TechStars and has contributed to the book.

The publication date is 10/4/10 and it should be in bookstores around the US by 10/20/10.  David and I are doing a 12 city book tour starting in Palo Alto on 10/12/10 – all the info is up on the Do More Faster Plancast.  And of course, you can follow Do More Faster on Twitter or join the Do More Faster Facebook Page.

Finally, Do More Faster: TechStars Lessons to Accelerate Your Startup is available for pre-order on Amazon as of right now.  If you are interested, go grab a copy.


    Awesome! Look forward to buy and read it!!!!

  • CONGRATS! Looking forward to it.

  • Sounds awesome, what will the second book be about?
    btw, surely a release date of 10.10.10 would have been more appropriate 🙂

    • I would have loved a 10.10.10 release date. News on the second book coming soon – let me get the first book out!

  • Will the Kindle version be launched alongside the book? Important consideration for those of us overseas (read: Saudi Arabia).

    • The Kindle version should be available on 10/4.

    • The kindle version should be available around 10/4.

  • Congrats on the upcoming publishing! Added it to the reading list… was hoping to catch you guys in Boulder on our trip, but it's too early for us. Any chance you're coming to South Florida? 😉

    • No South Florida this trip. Maybe in Jan / Feb.

  • Cool! I can't wait to read the book!

  • Taylor

    Is the book specific to the tech industry, or are there general themes/lessons that are applicable to all types of entrepreneurs?

  • Jim Pollock

    Definitely looking forward to it. Will it be available on iBooks or Kindle at the same time?


  • Just preordered, congrats fellas, I'm excited to read it again!

  • An appropriate title for entrepreneurs.

    I am going to put in a preorder for this unless you have a special way for your blog subscribers to get it quicker 🙂

    Thanks Brad!

  • Hey congratulation i am very eager to buy and read it.

  • Awesome! When does the audio book come out?

  • Zach

    Sweet! Hope it comes out on audio soon!

  • Congratulations Brad. I've been remotely following your Techstars program for years now and can't wait to read the distilled gems from the collective experience of the mentors and entrepreneurs. Wishing you an excellent sales trajectory!

  • "We were on the verge of self-publishing it when we were introduced to a senior editor at Wiley who embraced the project and one other one that we proposed."

    Nice work! I have a feeling that connection wasn't coincidental. Do you mind sharing with us how you made that connection?

    • A close friend of mine and long time mentor / business partner is friends with a Wiley board member. He liked my blog a lot and made the appropriate intros once I told him I was working on a book around it.

  • Brad,

    Many people have given congrats. You deserve it. Let me challenge you with one question:

    It is really hard to make a list of recommendations/best practices that will work for all businesses. That's why every business is unique and we look for mentors/advisors who can guide us in this process.

    But still, I think there is a need for a comprehensive book that addresses how to start a company in web-space. A practical guide! There are many books written for early stage companies, but a comprehensive book that addresses a new internet economy can help many talents to get smarter from Day 1.

    Thanks a lot, Brad.

  • The Kindle version, not available for pre-order?

    • Trying hard but Amazon apparently rarely puts the Kindle version up for pre-order except for mass market, high profile authors (according to our publisher.)

      • no problem – i will try ordering again on 10/4.

        Glad to hear it's a book that you and David Cohen have really put your heart into. I am looking forward to reading it!!

        -steve b.

  • Raghu

    Hi Brad,

    How do I get your book delivered to India? doesn't ship to India.

  • Raghu

    Ignore my comment. I managed to place an order on

  • Received two copies (for me and cofounder) yesterday and am loving it! Full of fantastic advice